James Alcantara is a thought leader, constantly in the process of understanding and re-imagining the world– translating theory into action through storytelling and inventive creative pursuits. With his website, he sought to share his stories and creative pursuits.
We established the James Alcantara tone and brand on the blog through a clean interface, highlighted by editorial illustrations that were reflections of his deepest thoughts. We used the concept of a "surreal cityscape" to communicate his narratives in a dynamic and enigmatic way.