Earth Desserts had a strong background in providing vegan snacks and pastries to other businesses but sought to establish themselves to market directly to consumers. Along with a brand identity, their products needed packaging design that communicated the brand's new direction.
We developed a visual identity and packaging design that reflected their environmental and health-conscious values together with their new thrust to cater to a much wider audience. In 2022, we were once again approached to give their expanded product range a new and more distinguishable look.